A leap forward for the vision of "connected work"

LeapPoint is a digital advisory firm competing against the big four consulting groups. We worked to make the brand feel more authentic, approachable, confident, and modern.

We created a design system that was more flexible and recognizable. That design language brought the identity into their next era of growth and re-established the digital presence for 2021 and beyond.

  • Design Director: Casey Hawes
  • Designer: Casey Hawes
  • Designer: Devin Emery
  • Designer: Kristen Mallory
  • Designer: Cassandra Varenhorst